One of CALA’s most important functions is advocating on your behalf at the Capitol and across the state, and your participation in this effort is crucial.

Here, you will find all you need to be an effective advocate for Assisted Living, Memory Care, and Continuing Care Retirement Communities (CCRCs).

Action Items

Here are some ways to advocate for CALA throughout the year:

• Attend Advocacy Day
• Attend Day in Your District
• Host Your Legislators
• Give a Voice of Assisted Living presentation

As you complete action items, take a moment to fill out this brief survey so that CALA’s policy team can build on your success.

Why is Advocacy Important?

As experts in the field, CALA members have the power to educate legislators and fellow citizens about the beneficial impact of senior housing and services on the lives of residents. You can be part of a movement to ensure that Assisted Living, Memory Care, and CCRCs continue to be a popular and successful model of care for seniors today and tomorrow. Your education and relationship-building efforts will be shored up by those of fellow members and CALA policy staff, and your voice will increase the power of CALA’s message.